Whois Privacy Protection, at times also called WHOIS or Whois Privacy Protection, is a service that hides the actual contact info of domain registrants on WHOIS web sites. Without such protection, the personal name, address and email account of any domain name owner will be publicly accessible. Giving fake information during the domain name registration process or changing the genuine information subsequently will just not work, as doing such a thing may result in the domain name registrant losing their ownership rights. The policies approved by the Internet Corporation for Assigned Names and Numbers (ICANN), demand that the WHOIS info must be correct and up to date at all times. The Whois Privacy Protection service was launched by registrar companies as a response to the growing concerns about possible identity theft. If the protection service is activated, the domain name registrar’s contact information will be displayed instead of the domain name registrant’s upon a WHOIS lookup. Most domains support the Whois Privacy Protection service, even though there are some country-code ones that do not.